Summer has unofficially started here in the US, and I do not know about you, but there's nothing I like more than to relax with a good book on the beach or laying in the grass in a park.
And if I can get better at my job in the process? That, my friends, is a win-win. Or double victory, as I like to call it.
A new era of tech events began
We're back in New York in November for the 4th edition of our technology event focused on growth.
Since our previous playlists (here and here) were so helpful to me personally as a reader, I want to pay it forward. So I caught up with some friends who both taste and crazy skills - I thought they would have some great recommendations, and they will not disappoint
.And what is great about this collection is the variety. We have books especially for people in startups, some specific to certain job functions, and a group that everyone working in the business world can learn.
Everyone Written by Ann Handley
Submitted by: Brittany Berger, Content & PR Manager @ Mention
If you think, "but I'm not a writer - why should I read this," then take a second look at the title
.Even if you're not a writer, you write things. Because everyone wrote . this book full of writing tips for anyone who uses the written communication for their work. Aka, everyone in general.
I read this book cover to cover twice now, and I do not think I'm going to stop until I've stored. It will help anyone become a better communicator. Yes, I applied a ton of advice from the book to my writing (like blog posts), but it also changed the way I write everyday communication such as e-mails.
The Manual Hunt Produced by Kiki Schirr
Submitted by: Brittany Berger, Content & PR Manager @ Mention
I have not read it yet, but I bought during my research for this post. As someone who is still early in their obsession Hunt of product, I have not really looked PH many on the business side.
But Hunt product becomes part of the launch strategy of growing startups, so it is obviously the time I get familiar with how the site can be used.
start marketing like me certainly read it as soon as possible (in fact, I make a promise to begin today). But it is likely useful and informative for everyone in the startup community, Hunter, or just people like me who can not wait for their PH daily email every morning.
Hooked: How to build Addiction Products by Nir Eyal & Ryan Hoover
Submitted by: Brittany Berger , Content & PR Manager @ Mention
This book is a practical guide for startups that want to build great products. In other words, this is a practical guide for all startups.
For a product really catch it, there must be more helpful or cost. It must become a part of user's life -. A staple
Hooked looks at the four-step model to build a product that will do it. This book will show you how to build a product that encourages customer behavior and habits that built them back to you again and again.
There is no one department of your startup should read it; it is for all of us. Each team participating in the construction of a better society, and reading this book should help you get there.
The Year without Pants by Scott Berkun
Submitted by: Gilles Bertaux Marketer Growth @ mention
in addition to having an awesome name, this book examines how a successful software company is built and executed.
What software company? Automattic. They built this blogging thingy you may have heard of :. WordPress
Like distance (discussed later), it covers the construction of a team of successful remote workers. But he also digs deep into the culture of the company in general :. Encourage creativity, leadership development, and remain productive through it
And it is always interesting to see the scenes background of successful startups.
Predictably Irrational by Dan Ariely
Submitted by: William Hut, Marketing @ Mention
in the blurb of the book, Ariely asks: "Why do our headaches persist after taking an aspirin a hundred, but disappear when we take a 50 percent aspirin"
He goes to ask a series of similar questions, while you question how you make your own decisions. We like to think that we are rational beings, but are we really
Predictably Irrational examines how we make decisions -. the different forces that drive us And since this information is not good without action, the book also goes into how you can use this information to make better decisions.
Reinventing organizations by Frederic Laloux
Submitted by: Kevan Lee, Crafter Content @ Buffer
"one of the most important books we read as a buffer team is packed with amazing ideas on how we work best and the direction that organizations are run -.. go self-management, integrity, and purpose " - Kevan
This book has been on my radar, even from Buffer announced that they were experimenting with no managers.
I felt as I read about their experience with interest - personally, I could not imagine how a company could operate without managers. And for that reason, I wanted to see Buffer operate.
They make it work, and now are a "non-management" company - this new structure is also rooted in their culture as one of their other values. They even ask if you read when applying for a job.
(You can read more about their experience here and here.)
Intercom Management products with Intercom
Submitted by: Kevan Lee, Crafter Content @ Buffer
"A fantastic guide to the ins and outs management products, with great tips for beginners and deep thoughts for the pros. It is a short read that I found super nice wrapping my head around all the amazing considerations that go into the construction of a great product " (and free!) -. Kevan
When people show what great startups, they tend to focus on culture. But the heart of every successful start, there was a great product. This book covers the construction of the initial product throughout the construction of new functionality and let evolve the product.
Not only is this book a go-to guide for product managers, but it is ideal for anyone outside the product team looking to learn more about how things are built and shipped .
(Read takeaways favorite book Kevan here.)
The Art of Stillness by Pico Iyer
Submitted by: Kevan Lee, Crafter Content @ Buffer
"useful and important to understand the importance of rest. it is a short, easy to read, on the basis of a TED conference and part of the TED series of books it is well worth an afternoon or evening to read it through ". - Kevan
If I had to say #startuplife is synonymous with. "Go, go, go" lifestyle, I doubt I'd be the first person to do so. I'll be the first to admit that I am horrible to sit still. Mentally, at least. He never rests in the same place for long without an external force.
In a book based on his 2013 TED talk, Pico Iyer muses how the more connected we become, the more we need to disconnect and just ... be still.
The Blogger's Guide to PR by Jason Kincaid Burned-Out
proposed Cristal Richard , public Relations Director @ Onboardly Media
"My book must read for people starting this summer is former journalist TechCrunch, Jason Kincaid" PR for Burned Out bloggers. "I confess, I've never been one for reading business books, but after a colleague suggested I give what I tried, I found myself devour in one sitting.
as a PR Pro, it is difficult to find a book that gives you new opinion , but the unique perspective of Jason as a former real technology journalist gives you a look inside you will not find written books PR by pros Take a cool drink and check it this summer. - I promise you'll learn something new " - Crystal
this may not seem like a startup book on the surface, but we must think about this: how many new start-ups have a dedicated PR person on staff? Nah, usually at the beginning, things like PR are made by the co-founders or any other person who has the time. And this is who is the audience for this book is.
remotely by David Heinemeier Hansson & Jason Fried
Submitted by: Shannon Byrne, Content Head @ CloudPeeps
it is among the founders of 37signals and talk about their own experience in the construction of a remote company that is responsible for these products such as Basecamp.
They clearly understood how remote working.
The book should be a must read for any startup founder considering hiring remote employees, and anyone who works remotely.
There may also be a resource if you try to make the distance argument in your own business. A Goodreads review suggests that the book would appeal most to readers who are not familiar with the successful teleworking.
What's on your Kindle?
This list is 10 pounds long. But let's be realistic. With good books that really draw you in, it will only take you half of the summer.
year Mark Zuckerberg books: The opinion of Michael Suk-Young Chwe 'Rational Ritual
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